The People's Gold is an herbal apothecary dreamed up by Herbalist and Artist, Lynn Golan. Based in the lush Northeastern ecosystem, The People's Gold is grounded in the values of reciprocity, community herbalism, and deep healing work. Lynn feels most at home bare-footed with hands in the Earth. She has worked on various farms and gardens, learning to care for plants. She studied at the Northeast School of Botanical Medicine in Ithaca, NY and completed Farmacy Herb's Herbal Clinical Residency in Providence, RI; working with various practitioners at the Sage Healing Collaborative, an integrated medical office. Lynn has attended the Blue Otter School of Herbal Medicine's Herbal Practitioner Skills class and the Survivor Art Collective's Trauma Informed Practitioner workshop. Lynn is currently in-training to become a Cornerstone certified Full-Spectrum Birth Doula. She works with The People's Medicine Project Clinic throughout the so-called Pioneer Valley, MA providing herbal support to the community. Lynn currently lives in the woods of Western Massachusetts, on the ancestral lands of the Pocumtuc, Nipmuc, and Wabanaki peoples. 

Lynn's enthusiasm for herbalism is rooted in empowering people to reclaim
wellness through the connection between body, mind, spirit and Earth.

Photo by Jake Kuhn, 2022